Crisis Management: Why it is important in a cyber-attack

High profile cyber-attacks are becoming increasingly common, and if you or your business fall victim, how you manage the crisis can make or break your reputation. Following the very high-profile Optus and Medibank data breaches, and amid reports of cybercrime being made every seven (7) minutes, the risk to businesses has never been clearer. Crisis […]

Why your organisation needs a crisis communication plan

There is not a corporation, organisation, or company that can avoid workplace crises – it’s part of the fast-paced modern world we live in. That’s why being proactive and having a blueprint on how to respond to unexpected events or incidents, is essential for any business. A well-planned response devised by an experienced PR/Media Agency […]

Tips on how to manage a crisis

No matter what size your business is, you should invest in effective crisis management tools, plans, and support. Without knowing how to manage a crisis, minor issues can turn into larger ones and result in a publicity nightmare. Crisis can break a business, yet, when managed successful can help show your companies compassion and willingness […]

Crisis Management during a Ransomware Attack

Crisis Management is critical when responding to a ransomware attack. How an organisation communicates with stakeholders during and after an attack can have a significant impact on the organisation’s reputation and ability to recover. In April 2023, Adoni Media’s Managing Director, Leisa Goddard, joined an expert panel of some of Australia’s leading cyber security experts […]

How to become a TV presenter

Do you want to know how to become a tv presenter? Making your break into the television industry is no walk in the park, particularly with the competitiveness of other aspiring Australian TV presenters. Before you begin feeling overwhelmed, it’s important to take a closer look at where to start your career and what to […]

Why AI is making PR professionals even more important

There’s a huge amount of hype around AI generated content and writing. New technology means what’s produced is now of a high quality, and that’s leading to a lot of buzz around the benefits of automating content creation for your business. AI is being embraced by just about everyone, including the PR industry. In fact, […]

Achieve your PR goals with the ‘Adoni Advantage’

Choosing a Public Relations Company to represent you, your company or organisation, may be challenging, but there are many distinct and clear advantages in engaging Adoni Media. Founded by media powerhouse Leisa Goddard, Adoni Media boasts one of the most experienced PR teams in the country, with specific skills across public relations, media training, corporate […]

Why you should never ghost someone

It’s a peril of modern dating, and the question no one wants to ask – “am I being ghosted or are they busy?”. Unfortunately, it seems it’s rarely the latter. But you are not alone – being ghosted and ghosting is extremely common. Ghosting has become such a phenomenon today that there are ghosting memes, […]

What’s the difference between PR and Advertising?

PR and advertising are similar in that they share the same goal to promote a business, a brand, or a product – but they are distinctly different. Both cultivate relationships with your target audience and the wider community to boost sales and brand awareness. And both do this while maintaining your business’ trust and reputation. […]

How to manage a crisis

Crisis situations can strike any business or individual at any given moment, challenging their reputation and threatening their success. Whether it’s a product recall, a natural disaster, or a public scandal, the ability to communicate effectively can mean the difference between your survival or demise. A well-crafted crisis communication plan and management strategy ensures organisations […]

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